Job vacancies

The INC is looking for an

Digital Communication Officer

Contract type Fixed-term contract until September 2025 (full time)

Expected employment date To be agreed

Position description

As the Digital Communication Officer at the National Cancer Institute (INC), you will play a key role in managing and optimizing INC’s online presence. Additionally, you will be engaged in disseminating the content of the 2nd National Cancer Plan (PNC2) through the INC website. You will be tasked with developing and implementing innovative digital communication strategies to achieve our goals of raising awareness, engaging the public, and sharing information with relevant stakeholders.

MAIN RESPONSIBILITIES

• Work on developing and kicking off the new Cancer Portal to be launched by the INC in close collaboration with the technical team, ensuring an optimal portal design, considering the user needs, intuitive navigation, and user-friendliness.
• Administration of the Cancer Portal: Ensure the regular management and updates of content related to the PNC2 on the INC website. Ensure that information is accurate, up-to-date, and easily accessible to the public.
• Content creation: Work with internal teams at the INC and PNC2 experts to create relevant, informative, and compelling content, including articles, infographics, videos, and other digital materials suitable for online platforms.
• Prepare work meetings for the set-up of the new Cancer Portal, in close collaboration with the contributors of the Axis 3 of the PNC2: Work closely with the PNC2 contributors to prepare meetings, ensuring clear meeting objectives, relevant topics, and all necessary documentation for the discussions.
• Ensure effective communication with key project partners: Establish and maintain relationships with key contributors of the PNC2, ensuring smooth, transparent communication aligned with project objectives. This includes coordinating activities related to the Cancer Portal, managing expectations,
  and resolving any issues or obstacles that may arise in that regard.
• Digital communication strategy: Contribute to developing a coherent digital communication strategy for the PNC2, emphasizing content promotion, raising awareness of objectives, and engaging the online community.
• Social media: Organize the dissemination of the PNC2 content on the INC’s social media platforms, ensuring it is tailored to each platform to maximize its impact.
• Analysis and monitoring: Use analytics tools to evaluate the effectiveness of digital communication initiatives related to the INC and the PNC2, identifying key performance indicators and providing regular reports on the results obtained.
• Promotion and engagement: Design and implement digital promotion campaigns to increase visibility for the INC and the PNC2 and encourage public engagement.

Position requirements

• University degree (Master’s, Bachelor’s, or similar) in digital communication. Additional training in enterprise analytics (e.g., Business Intelligence) and/or project management would be an advantage.
• A minimum of 3 years of professional experience in project management, digital communication, and social media management is essential. Ideally, this experience would have been gained in the healthcare sector.
• Knowledge of the healthcare sector and the Luxembourgish hospital environment is a plus.
• Excellent proficiency in both French and English, both written and spoken, is indispensable. The candidate must be capable of writing clear, concise, and compelling content for various communication channels.
• Social media expertise and websites management: A deep understanding of major CMS and social media platforms (Facebook, Twitter, LinkedIn, Instagram, etc.) is required. The candidate should be able to develop and implement effective strategies to engage and grow an online community.
• A good understanding of data analytical tools (like e.g., Google Analytics, spreadsheets, etc.) is necessary to assess the performance of digital initiatives and optimize campaigns.
• Strong organizational skills. The candidate must be well-organized and capable of meeting deadlines.
• Flexible regarding missions (growing institution).
• The ability to work as part of a team is essential, as the candidate will work with the INC team, as well as the PNC2 contributors and other stakeholders (e.g., groups of patients, patients’ families and relatives, doctors, etc.).
• Commitment to the cause: The candidate must be motivated by the mission of the INC and the improvement of public health.

Application procedure

Applications including a cover letter and a curriculum vitae should be sent before 20 November 2023 through our website www.lih.lu/jobs. Ref.: JA/DCO1023/NG/INC